
CleanSeoul’s previous visuals lacked consistency and didn’t fully capture the premium quality of the skincare line. Key issues included flat product imagery, limited variety for campaigns, and a look that didn’t stand out in a crowded market.
Our creative direction focused on innovation and versatility, blending real photography with 3D and AI. This approach delivered modern, high-impact visuals that were clean, minimal, and adaptable across both their website and social media.
Working with CleanSeoul was about pushing creative boundaries, blending photography, 3D, and AI to give the brand a unique visual voice.
It was a chance to explore new techniques while keeping the focus on clean, modern storytelling that fit their skincare identity.
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(2016-25©)